SHOPIFY PERFORMANCE JOURNAL

Shopify Performance,
Explained.

Expert guides on Shopify page speed, Core Web Vitals, loading performance and frontend optimization — based on years of hands-on work with Shopify stores.

BROWSING CATEGORY

Optimization Guides

Monochrome leopard beside task bars and a gold opening, illustrating Total Blocking Time.
• Core Web Vitals
4 min read

Total Blocking Time (TBT)

A Shopify page can show its products while still feeling slow when a shopper tries to open a menu or select a variant. Total Blocking Time (TBT)...
Read article ↗
Monochrome leopard beside storefront tools, illustrating expert Shopify page speed services.
• Optimization Guides
3 min read

Shopify Experts for Page Speed

Hiring a Shopify page speed expert should give you a clear diagnosis, safely implemented improvements and an explanation of the result. A promise of a higher score...
Read article ↗
Monochrome leopard beside compact image tiles, illustrating Shopify image compression.
• Optimization Guides
3 min read

Optimize Shopify Images

Shopify image optimization means balancing useful product detail with the amount of image data each visitor needs. Start with an important product page on mobile, inspect the...
Read article ↗
Monochrome leopard beside prioritized content tiles, illustrating Shopify lazy loading.
• Core Web Vitals
4 min read

Shopify Lazy Load

Shopify lazy loading can reduce unnecessary image downloads near the start of a visit. It is useful for content further down a page, but applying it to...
Read article ↗

NEED MORE THAN ADVICE?

Improve Your Shopify Store’s Performance.

Use ChopChopify for automated loading optimization or work with our Shopify specialists for hands-on performance improvements.
Get ChopChopify App → Explore Manual Optimization →